“Ellison Research has served World Vision for the past seven years. I have been impressed by their research quality, their knowledge and sensitivity towards the Christian community, and their willingness to partner with the client.”

 

Lisa Pang, Director,
Strategic Research/Analysis,
World Vision

Specialties: The Non-profit Community

Research for non-profit organizations is unique.  It’s quite different than strategy in the for-profit business sector.  Donors don’t select an organization to support in the same way they choose a car to drive or a cola to drink.  It’s crucial to understand the donor thought process.

We do. 

Our company has built this level of knowledge and understanding in the non-profit community through assisting a variety of charitable organizations and ministries, such as:

Ellison Research has helped organizations understand why their donors give (and why they’re not giving more), what prospective donors believe about them, what caused lapsed donors to fall away, and how the direct marketing and communication efforts of the organization are perceived (along with many more topics).

Our president has guided over 80 charitable organizations through the complexities of marketing research, in addition to authoring articles for publications such as The NonProfit Times, Religious Broadcasting, and Ministries Today.  We’re also experienced in working with marketing and fundraising agencies that serve the non-profit world. 

We would relish the opportunity to explore with you how Ellison Research can serve your ministry or non-profit organization.