"We couldn't be happier in our experience with Ellison Research. Not only has the company delivered professional services that far exceed any research firm we've ever dealt with, they are always willing to go the extra mile to meet our
every need."
Molly Alton Mullins,
Director of Communications,
Electronic Retailing Association
Specialties: Direct Response
Consider how many movie and TV characters work in advertising. Now, when’s the last time Mel Gibson played the role of a direct mail copywriter or an infomercial producer?
Direct response just doesn’t get a lot of popular attention. But for selling products and raising funds, direct response plays a vital role. Ellison Research, in turn, can play a vital role in your direct response efforts. We have done research related to catalogs, television and radio infomercials and fundraising specials, direct mail, and online sales. Just a few examples:
- We helped General Motors design their BuyPower web site and sales process
- LifeWay Christian Stores used our services to get customer feedback on their catalogs
- TriVita and Pacific Coast Feather Company both asked us to help them analyze their infomercials
- Life Outreach and The Inspiration Networks have had us help them redesign television fundraising efforts
- We’ve helped World Vision craft their direct mail fundraising messages and designs
We also conduct the annual research study for the Electronic Retailing Association – experts in all things related to broadcast and online direct response.
On your next direct response research need, contact Ellison Research. You’ll find us…well, responsive.
